Continuing Education - Sales Techniques

General description:

This programme allows participants to understand the different steps in a sales call. It covers the underlying psychological issues and the material aspects of sales techniques, including the preparation, the negotiations and the conclusion.

 

The programme includes examples and simulations in the field in which the participants are professionally active.

Purpose of the training:

At the end of the training the participant will be able to:

  • Understand sales techniques

  • Apprehend the key competencies necessary to succeed in sales

  • Manage a database of prospects

  • Define the importance of a good plan of prospection

  • Conclude a sale that satisfies the client

  • Developing a loyal customer base.

Teaching methodology:

The trainer uses several approaches to teaching which will allow participants to have a discussion with the trainer as well as with the other participants. Participants will make presentations in class, have to undertake homework, work on individual or group case studies, discuss their own particular situation according to their experience as well as the daily professional issues.

Employment Opportunities:

Sales manager, sales assistant, sales personnel, buyersChef

Planning of Courses:

  • Prospection

  • Practical exercise

  • Managing a database

  • Practical exercise

  • Preparation of a sales call

  • Practical exercise

  • Contact with the client or prospect

  • Practical exercise

  • Client needs

  • Practical exercise

  • Sales argument

  • Practical exercise

  • Objections

  • Practical exercise

  • Conclusion

  • Practical exercise

  • Client loyalty

  • Organisation

  • Mock exam (sales simulation)

  • Final exam (sales simulation)

Certification:

Certificate of SWISS UMEF University in sales techniques

Duration:

60 hours of class teaching + 2 hours of exam

Start of the course:

2, December 2020, 5, March 2021, 4 June 2021

Schedules:

18h00 to 21h30

Frequency:

Twice a week

The maximum number of participants:

18 participants

Location of the course:

Château d'Aïre, Route d'Aïre 185-187, 1219 Aïre - Geneva

Course price:

1'190 CHF

Target audience:

  • All persons having a commercial occupation

  • All persons wishing to change occupation or increase their knowledge

Admission requirements:

Have sufficient knowledge of English to be able to follow the course and the explanations of the trainer, as well as being able to read the reading material.

ADMISSION REQUEST

 

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SWISS UMEF UNIVERSITY

 

Château d'Aïre

185 – 187 Route d’Aïre
1219 Aïre – Geneva, Switzerland

+41 (0) 22 732 07 12

info@umef-university.ch
(For general inquiries)

www.umef-university.ch

PRESIDENT OFFICE

 

Château d'Aïre

187 Route d’Aïre

1219 Aïre – Geneva, Switzerland

+41 (0) 22 732 07 22

president-office@umef-university.ch

(President office related inquiries)

www.umef-university.ch

ADMISSIONS OFFICE

Château d'Aïre

185 Route d’Aïre

1219 Aïre – Geneva, Switzerland

+41 (0) 22 732 07 12

admission@umef-university.ch
(For admission only)

www.umef-university.ch

Copyright © 2020 by SWISS UMEF UNIVERSITY. All Rights Reserved.

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